Instead of using WYSIWYG (What You See Is What You Get) page-creation tools such as Microsoft Front Page, all of our web development is done in Windows Notepad, hand-coding our pages.

We create a template for your entire site (the general layout, menuing, graphics, etc. — the things that don't change from one page to another) and use server-side scripting to change the dynamic content and to highlight the appropriate menu items. This results in a website that is scalable to any size or complexity and is easier to maintain and update. The consistent layout is easier to navigate, and unlike some page layout methods, each page can be bookmarked for later reference. Easier navigation means that new visitors to your site can locate the information they're looking for without getting frustrated. This reflects well on your company and results in a more positive image - and repeat visits!

All of our project development is done on a PC/Windows platform, but is tested with Internet Explorer (Windows and Macintosh), Mozilla Firefox (Windows, Macintosh and Linux), Opera (Windows) and Netscape (Windows and Linux) for compatibility, font and layout concerns. Only very common third-party plugins are used (Java and Javascript), so your website visitors don't have to install anything just to see your site.

Our finest example of this type of work is the site that we developed for Habersham Hills Cinemas in Mt. Airy, Georgia. The main menu is consistently in the same place on every page, which is less confusing for website visitors. Special pages can be linked from text anywhere on any page, without having to add them to the main menu (see the "map" link in the yellow box on the Home Page as an example). Comprehensive error-correcting techniques ensure that no "Error 404" (page not found) messages interrupt a visit to the site. All internal pages can be bookmarked without a problem, even though the contents of the page may have been updated. (Clicking this link opens a new browser window) HomeTownMovies receives approximately 5,000 unique visitors a month and around 15,000 page views.

And, of course, TextEngineering.com itself was developed using these same methods.